My journey began in development, but my passion led me to design, where I combine logic, aesthetics, and an even deeper care for users.
Influenced by minimalism, modernism, and the elegance of functional design, I craft digital products that are clean, intentional, and human-centered.
I believe in simplicity with depth, collaboration with purpose, and tools that work beautifully.
Music, art, and gaming keep my creative flow alive.
With the beautiful simplicity of Lean UX, my approach is fast, flexible, and user-centered. I adapt to context, by shipping early, learning fast, and refining with intent.
When things get more complex or projects start very vague, I often expand my process to Design Thinking.
I start by exploring the problem. Research, ideation, and defining goals help align the team and set a strong foundation for the iteration.
From rough sketches to refined prototypes, I create with users in mind and collaborate closely with devs to bring ideas to life (or even contribute code myself!).
After a release, I analyze data, feedback and user behavior to uncover what works, what doesn’t, and where to go next.